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How Many Mannequins Should I Use in a Window Display?

This is a question many retail store owners and visual merchandisers ask. There's only so much space available in a typical window display, which is why it's important to use it in the most efficient, effective manner possible. Tossing up half a dozen mannequins with no real sense of strategy is a sure-fire recipe for [...]

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Essential Window Dressing Items

The right items can make a world of difference in a window dresser's ability to create an effective window display. Sure, you might be able throw together a generic display using nothing more than a couple of mannequins, but simple displays such as this tend to die off quickly, at which point they'll have little-to-no [...]

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Common Pitfalls of Creating a Window Display

The right window display can make a world of difference in your store's sales, encouraging shoppers to enter your store and check out the presented product. Unfortunately, though, many store owners fail to properly use their window displays, resulting in a lackluster affect. That's why we're going to discuss some of the most common pitfalls [...]

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Remember, Shoppers Have Five Senses!

As a visual merchandiser, you want to present your store's product in the most appealing manner possible. Simply tossing it on the shelves with no real sense of order or direction is a recipe for disaster. You may generate some sales, but it's not going to have a positive, lasting impression on shoppers, which is [...]

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Retail Merchandising Tips and Tricks

Still struggling to convert your store's shoppers into paying customers? You can have the lowest prices in town, but unless you are able to convey your products and the benefits they offer, you won't experience any significant level of success. Of course, this is where retail merchandising comes into play: by setting up and presenting [...]

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How To Make Your Mannnequins Look More Realistic

Mannequins play a key role in the visual merchandising of retail stores and businesses. Whether the establishment sells apparel, jewelry, handbags, shoes, sporting equipment, or practically any other consumer product, chances are it can benefit from the use of mannequins. However, to reap the full benefits of these props and everything they have to offer, [...]

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4 Things Every Retail Window Display Should Have

Can't seem to gain any traction with your store's window displays? The right window display will attract shoppers while enticing them to purchase the displayed product (or products). However, the wrong display will have the opposite effect by sending shoppers heading in the opposite direction. The good news is that store owners can improve their [...]

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The Do's and Don'ts of Creating a Window Display

Do: Use Bold ColorsWe've talked about this before on the FullBodyMannequin.com blog, but it's worth mentioning again that successful retail window displays should utilize bold colors. Why is this important? Well, the first thing a shopper will notice with a window display is the colors. Using plain, neutral colors will have a lackluster appearance, but [...]

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The Different Ways Mannequins are Being Used

Think mannequins are only useful for creating window displays in retail stores? Think again. While this is certainly one of their most common applications, there are dozens of other possibilities.CPR TrainingWhen they are being used in store windows, mannequins are used to help teach CPR. According to the American Heart Association, CPR saves more than 92,000 lives each year! Of course, [...]

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Fashion Designer: Job Description, Salary and More

Do you have a knack for fashion and enjoy creating garments using a sewing machine? If so, you should consider becoming a fashion designer. This fun and rewarding profession involves the application of design and aesthetics to garments and accessories. Fashion design is largely affected by cultural, regional and social trends, making it an incredibly [...]

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